Tuesday, September 6, 2011

Grab Bag - Community Video Project Guidelines

Attention all fellow artist-citizens,

As you all know we are starting a new project today. I also wanted to give you guys a general idea of what's happening this week, and what you'll be responsible for (as our syllabus course calendar is now slightly less accurate).

Grab Bag - Community Video

You have each shot about five minutes of footage based a shot technique (close-ups, ambient sound, panning shot, etc.). You will all have access to each other's raw footage to use to create your own 3-5 minute videos. Please feel free to use as many video clips as you like, but you may not use your own footage.

This project is to allow you a moment to freely focus on learning Final Cut without the worry of planning for shooting. Explore the program. Experiment. On the other hand, this project becomes a challenge: to manipulate content/footage that you had no say in videoing to create poetry. How do you overcome these limitations to create art?

Barrage of questions: You have been given 11 visions of the world, how do you create your own? Do you see video in terms of the entirety of an action or a sequence of stills? How much editing should you do to your footage; does this in turn influence how you view your footage? Is your editing based primarily on cuts, layers, effects, play with speed; how does this conceptually change the perception of the work? Does your edit seem organized, seeking a type of rationality (aka the angel's view)? Does your edit rely on disorientation or lack of order (aka the devil's view)? Are you constructing a world anew or reaching to the one in which we already live? Is your video exposing a myth (a critical approach, see Rosler)? Are you asking us to notice something overlooked? Are you editing with a chainsaw or scalpel? Shotgun or tongue?

I want you artist-citizens to experiment, but not blindly. Notice what your experiments create. Remember the measurement brainstorming; what at first seems arbitrary can be shaped into conceptually sound art.

Barrage of phrases: sensation of time passing /// cause and effect /// compulsion and anxiety /// screen fatigue /// storytelling and narrative /// sea of perspectives /// the perfection of plastic parts snapping together /// underestimate overly sentimental /// passive viewing /// low-budget explosions /// guided meditation /// etc etc etc

Video gives you so many privileges. Feel the lack of limitations. If you don't believe me, then perform this experiment: video the sunset, import footage into final cut, turn the sunset upside-down. You have so much control; nothing would make me prouder than watching you all turn the world and it's celestial brethren on their heads.

Your 3-5 minute video needs to be an .mov file (no need for burning DVDs yet).

It will be due on Thursday Sept. 15th (that's a week and a half from today). It should be finished at the start of class, last minute exporting or tweaking means it is late.

This project is worth 10% of your final grade and will be broken down as follows:

3 points for experimentation and involvement with program - how much did you learn about how to use this technology as an art tool? did you adequately explore your options to accomplish the goals of your video?

3 points for formal and presentation issues - was your video well put together? did you make wise visual/sonic decisions? was the quality of the footage improved because of your involvement with it? is the video nicely finished or abrupt?

4 points for concept - in using this program and formal concerns, did you convey a message to your audience? even if you approached your edit intuitively, were you cognizant of the effects your choices had on the entirety of the video (and therefore the reception of your video)? did you consider the outcome of your edits? did you consider the access you gave to your audience?

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